easyHotel employees were the first ones to hear that Alicante in Spain would be getting a brand new easyHotel in 2026. Since we last updated you in the last Room for Thought, we’ve let the press know too and the response has been fantastic with lots of coverage.
Using our PR agencies in the UK and France as well as a new PR agency that we’re working with for the next three months in Spain, we had over 40 articles. Coverage included local papers & websites, lifestyle websites and trade publications.
It’s great news when our brand is covered in the press as it shows that easyHotel is growing and can help us secure new hotel sites which will help us reach our potential of 120 locations over the next four years.
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